
Changing the Perception of Sales
Every episode, our very own Kyle Gallagher sits down with the leading voices in sales, business, and recruitment. Our podcast was created to change the way sales and sales roles are perceived in the wider business space.
We believe that sales is an essential component of any successful business, and through our engaging conversations, we aim to showcase the true value and potential of this dynamic field.
Episodes
52 episodes
How to Use Sales Skills to Succeed Beyond Sales - Jonathon Ilett
In this episode of Changing the Perception of Sales, we’re joined by Jonathon Ilett, founder of Revenue Syndicate and former VP of Global Sales at Cognism.In our conversation, Jonathon shares how he built his career at the top o...
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39:59

How to Overcome Objections Later in the Call - Robin Burr
Welcome to a special mini-series of Changing the Perception of Sales. This time, we’re joined by sales therapist and coach Robin Burr.Across these short, focused episodes, Robin shares actionable sales techniques and practical advice you...
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13:00

How to Handle Early Stage Objections - Robin Burr
Welcome to a special mini-series of Changing the Perception of Sales. This time, we’re joined by sales therapist and coach Robin Burr.Across these short, focused episodes, Robin shares actionable sales techniques and practical advice you...
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18:45

Tony Morris on How to Make Your Mindset Your Superpower | Quick Tips
Welcome to Quick Tips, short, actionable moments from the Changing the Perception of Sales podcast!These bite-sized clips are designed to help you sell smarter with practical advice you can apply straight away, whether you're new to sal...
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4:12

Anna Bella on How to Stand out and Grow in Sales | Quick Tips
Welcome to Quick Tips, short, actionable moments from the Changing the Perception of Sales podcast!These bite-sized clips are designed to help you sell smarter with practical advice you can apply straight away, whether you're new to sale...
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4:55

How to Create a Sales Brand Buyers Can’t Ignore - Adam Graham
In this episode of Changing the Perception of Sales, we’re joined by Adam Graham, founder of Gray Matters and an expert in agency growth, to unpack what it really takes to build a high-performing sales function and create a brand that stands ou...
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Episode 43
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47:35

Keir Shave on Mirroring and Personalising Sales Calls | Quick Tips
Welcome to Quick Tips, short, actionable moments from the Changing the Perception of Sales podcast!These bite-sized clips are designed to help you sell smarter with practical advice you can apply straight away, whether you're new to sales or ju...
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6:31

5 Steps to Succeed in Sales - Jess Lorimer
In this episode of Changing the Perception of Sales, we’re joined by the incredible Jessica Lorimer - the founder of Selling to Corporate, but you might know her from her appearances on Good Morning Britain. Jess brings a refreshing honesty to ...
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Episode 42
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48:24

Alex Harris on How to Land Your Dream Role | Quick Tips
Welcome to Quick Tips, short, actionable moments from the Changing the Perception of Sales podcast!These bite-sized clips are designed to help you sell smarter with practical advice you can apply straight away, whether you're new to sal...
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6:10

How to Establish Real Authority in Business and Sales - Stephen Solademi
In this episode of Changing the Perception of Sales, we are joined by Stephen Solademi, the founder of SOS Creativity. Growing up in Nigeria, Stephen found a very early start in sales helping his mum at the age of 9. Stephe...
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Episode 41
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48:45

Jack Frimston & Zac Thompson on Mastering Your Cold Calls | Quick Tips
Welcome to Quick Tips, short, actionable moments from the Changing the Perception of Sales podcast!These bite-sized clips are designed to help you sell smarter with practical advice you can apply straight away, whether you're new to sal...
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8:01

Andy Bounds on How to make your meetings MEAN something | Quick Tips
Welcome to Quick Tips, short, actionable moments from the Changing the Perception of Sales podcast!These bite-sized clips are designed to help you sell smarter with practical advice you can apply straight away, whether you're new to sal...
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11:12

What They Didn’t Show on The Apprentice - Mia Collins
In this episode of Changing the Perception of Sales, we’re joined by the powerhouse of The Apprentice season 19, Mia Collins. You might recognise her from your TV screen, but behind the confident, entrepreneurial go-getter is a story o...
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Episode 40
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50:50

How I Lost Everything Then Built an Empire - Whitney Williams
Sales is more than just closing deals, the skills and opportunities you gain can take you anywhere. Our guest on Changing the Perception of Sales this week, Whitney Williams, is living proof of that. Whitney’s career ...
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Episode 39
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38:59

Sales Leadership & Life-Changing Lessons - Brett James
Sales is more than just closing deals. It’s about resilience, adaptability, and personal growth. In this episode of Changing the Perception of Sales, we sit down with Brett James, VP of Sales at Leadoo and Sales Manago, to explore his incredibl...
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Episode 38
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56:45

Is AI Coming for Your Sales Job? - Jeremy Smith
Artificial Intelligence. In recent years, it has grown rapidly from a fun, futuristic possibility to an essential part of everyday life. AI has transformed how we generate ideas, create art, and collaborate with others. But does it have the pot...
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Episode 37
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1:02:00

You're Not Scared of Cold-Calling, You're Scared of Rejection - Jack Frimston & Zac Thompson
What’s George Michael without Andrew Ridgeley? What’s Ant without Dec? What’s Jack without Zac?This week, we had the pleasure of sitting down with both halves of the duo behind We Have a Meeting and A Sales Consultancy, Jack Frimston an...
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Episode 36
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1:09:20

Mike Bates - Living a Life Without Limits
Who can say they've rowed the Atlantic Ocean solo (and been the fastest Brit to do so), served as both a Marines Commander and Covert Operations Leader, and founded the fastest-growing Brazilian Jiu-Jitsu academies in the world? Our next guest,...
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Season 5
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Episode 4
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54:29

Phil Putnam - Centring People in Sales Leadership
As sales leaders, it can feel natural to focus on the things you can control, such as product direction, pricing strategies, and marketing campaigns. What often feels less straightforward—but is infinitely more impactful—is empowering your peop...
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Season 5
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Episode 3
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41:21

Neil Clough & Nicole Plinston - Surviving 10 Years in the Recruitment Industry
This episode, we welcome two very special guests in the podcast studio - Neil Clough and Nicole Plinston. Just over 10 years ago, they joined forces and founded Prime with the mission to change the perception of sales. So, what better way to ce...
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Season 5
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Episode 2
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1:01:23

Hishem Azzouz - From Magaluf to Market Leader
In the first episode of season 5, Kyle sits down (in person!!) with Hishem Azzouz, the founder of Hector, a market-leading training platform for recruitment professionals. Hishem’s journey into sales began with a commission-only job in Magaluf,...
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Season 5
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Episode 1
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57:17

Andy Bounds - Nobody Cares About Your Update Meeting!
On the season finale of Changing the Perception of Sales, Kyle sits down with sales trainer Andy Bounds.Andy found a passion for communication as a child when he noticed the issues his blind mum navigating the world. Since then, Andy ha...
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Season 4
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Episode 10
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53:08

Tony Morris - Finding Your "Why?"
In this episode of the ‘Changing the Perception of Sales’ podcast, Kyle catches up with sales trainer and public speaker, Tony Morris.Tony shares his journey to professional success, from starting in software sales to being invited to sp...
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Season 4
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Episode 9
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58:57

Keir Shave - From Redundancy to Reinvention
In this episode of Changing the Perception of Sales, Kyle catches up with founder and CEO of Parallel Partnerships, Keir Shave.After a successful start to his career, one email turned Keir’s world upside down. This setback created the pe...
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Season 4
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Episode 8
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52:31

Adam Jones - The Worst Cold Call I Ever Received
On this episode of the podcast, Kyle sits down with Adam Jones: CCO of B2W Group and Non-Exec Director of 3THINKRS. Once on either end of a disastrous cold call, Kyle and Adam now come together to discuss how their work is changing the percepti...
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Season 4
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Episode 7
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1:07:45
